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The 131 Custom Lures 8" Flasher is a premium salmon attractor engineered...

The 131 Shiver Minnow delivers the durability and performance serious ice fishing...

The 131 Square Bill 1.5 is very similar to the Strike King...

Engineered for precision trolling, the Bandit Suspending Minnow Crankbait maintains a neutral...

The Bandit Walleye Deep Diver is a proven deep-diving crankbait engineered for...

Engineered for forward-facing sonar detection, the Berkley Finisher 7 delivers precision targeting...

Developed with input from elite tournament anglers, the Berkley Flicker Minnow delivers...

Engineered for precision trolling and casting, this thin-fin design delivers the responsive...